We’re Palma & Dalia—The Hispanic flair your business has been dreaming of.

As a boutique Latin-flair marketing consultancy, we don’t do “one-size-fits-all.” We take the time to understand your business, your goals, and your vision—and we craft strategies that feel uniquely yours.

Speaking Spanish? That’s just the start. Speaking to the Latino soul? That’s where we shine.

Let’s cut to the chase: you want to connect with the mercado Latino—and you don’t even have a Spanish-speaking marketing partner. The Hispanic market isn’t just a “segment”—it’s a vibrant, multifaceted mosaic of cultures, expressions, dreams, and challenges.

We don’t just connect your business to Latino communities—we do it with heart, authenticity, and a touch of whimsy. Think of us as your bilingual, multicultural brand whisperers, fluent in both marketing strategy and cultural fluency.

The Palma & Dalia Difference

We’re not just marketers—we’re ex-Directors of Marketing, Brand Managers, and top-tier agency professionals with a track record of building teams and leading brand strategy for companies like Nestlé, Visa, Gatorade, MasterCard, Hyatt, Cemex, and more, in the Hispanic market.

We’ve built and led marketing departments, managed five-figure million-dollar budgets, and helped shape brand strategies that connected across Hispanic cultures.

Now, we’re bringing that experience to mid-sized businesses like yours—brands ready to engage Latino audiences with confidence and care.

Based in Latin America and working globally (remotely), we blend local insight with global perspective. Whether you’re launching into Hispanic markets or expanding your reach, we’ll guide you with strategic clarity and cultural fluency.

How we help you

  • High-level marketing leadership from seasoned, Spanish-native experts. We help steer your strategy, support your internal teams, and manage your agencies.

  • Your brand name should feel at home in Latino communities. We make sure it lands emotionally, linguistically, and culturally.

  • We refresh or develop brand identities that feel native, relevant, and rooted in cultural nuance.

  • We help you find top-tier Latino marketing talent—bilingual, multicultural professionals who bring both strategy and soul to your team.

Ready to connect?

Let’s make your brand a standout in the Hispanic market. Whether you need leadership, brand clarity, or a culturally fluent team, we’re here to help you grow—with authenticity, strategy, and a little Latin magic.